DubLabs Launches Integrated, Personalized Push Notifications Feature on its Unified Mobility Platform for School-Branded Apps

Posted Sep 21, 2016




Automated, personalized push notification capabilities enable higher education institutions to better communicate with today’s mobile-first students


Falls Church, VA – September 21, 2016 – DubLabs, LLC, a leading provider of school-branded, unified mobile applications, today announced the launch of integrated, personalized push notification capabilities on its turnkey, managed mobile application platform. Responding to the challenge higher education institutions face communicating with mobile-first students, this new enhancement moves beyond group or persona-based push notifications, enabling schools to deliver personal messages directly to individual students on their mobile devices.


Available exclusively on the DubLabs platform, this personalized push notification capability relies on DubLabs’ unique native integration with the institution’s student information system (SIS), learning management system (LMS) and other enterprise systems. The system automatically sends instant alerts about new course assignments, announcements, discussions and grades, as well as updates on bills, payments, account holds and more. Personalized, timely and actionable push notifications are proven to help improve app engagement as well as communication, as today’s students often ignore campus email.


“Schools are looking for the best way to connect to today’s mobile-first students,” said Tony Orlando, CEO of DubLabs. “Personalized, integrated push notifications will allow schools to better communicate important content to students and allow those students to take immediate action right from their mobile device.”


According to a Harris Poll conducted on behalf of Pearson, 86 percent of college students use a smartphone regularly, and more than half (52 percent) own a tablet. As smartphones and tablets are increasingly becoming a part of student-life, institutions are recognizing how a robust mobile strategy, including the ability to send personalized notifications, can help streamline communication between faculty and students, as well as provide students the tools they need to succeed. DubLabs will host a webinar on the new personalized notification feature on October 4, 2016. To learn more, visit


About DubLabs, LLC


DubLabs, LLC is a leading provider of school-branded, unified mobile applications that empower higher education institutions to improve student engagement, performance and retention. Its managed turnkey solution features native enterprise systems integration (SIS, LMS, CRM), personalized, automated push notifications and a thoughtfully designed user interface aimed at keeping students organized, on-track, engaged and connected. Since 2012, more than 150 schools around the world have partnered with DubLabs to deliver an authentically mobile experience and support student success. For more information, visit and follow on Twitter @dublabs.