Driving enrollment with multisensory experiences

As colleges and universities compete for a shrinking pool of students, a promising antidote to invisibility and irrelevance lies in time-tested strategies favored by viral brands: using the five senses to create experiences students will cherish, remember and favor.

Nov. 14, 2022

New international student enrollment surged 80% last year

Increases continued this fall as COVID-19 travel restrictions ease, according to a survey of more than 600 U.S. higher education institutions.

By Natalie Schwartz • Nov. 14, 2022

Explore the Trendline➔

Enrollment and Retention

A look at the pandemic's continuing impact on enrollment and how colleges can ensure students stay on course.

By Higher Ed Dive staff

Why so many colleges have been resetting their tuition

Colby-Sawyer College is reducing its prices by 60% so tuition more accurately reflects what students pay. Other institutions are doing the same.

By Lilah Burke • Nov. 8, 2022

Women’s colleges are going co-ed to survive. Does it threaten their missions?

The number of women's colleges has dwindled, raising questions about the best way to adapt to a changing enrollment and social climate.

By Lilah Burke • Nov. 7, 2022

College leaders seek new enrollment, revenue sources in upcoming year, survey says

Declining enrollment is a top challenge for over half of respondents to a survey from consultancy BDO. Most were interested in spending, not cuts.

By Rick Seltzer • Nov. 4, 2022

It’s time for colleges to abandon legacy admissions, new research says

A report from think tank Education Reform Now shows a growing contingent of institutions are spurning the practice — though it’s still widespread.

By Jeremy Bauer-Wolf • Oct. 31, 2022

How to fix segregation by college major and in the workforce

Two experts at the Georgetown Center on Poverty and Inequality outline ways to address growing racial and gender segregation by field of study.

By Laura Tatum and Natalia Cooper • Oct. 31, 2022

Montclair State to acquire Bloomfield College next summer

The two New Jersey institutions have been working on a merger agreement after Bloomfield issued a public plea for help last year.

By Rick Seltzer • Oct. 27, 2022

Bennington starts no-loan program for Vermont residents

Leaders at the private nonprofit college hope the new effort prompts more state residents to apply for admission.

By Rick Seltzer • Oct. 26, 2022

5 enrollment trends to keep an eye on for fall 2022

Although undergraduate and graduate enrollment are both down overall, HBCUs and online colleges saw notable increases.

By Natalie Schwartz • Oct. 25, 2022

Tuition sticker prices fell in 2022-23 after accounting for inflation, College Board report finds

New research also projects declines in net price after adjusting for inflation.

By Jeremy Bauer-Wolf • Oct. 24, 2022

How a “magical alignment” let one university quickly launch widespread student equity measures

Northern Arizona University developed and launched an initiative that broke down its biggest obstacles for student access — in eight months.

By Laura Spitalniak • Oct. 21, 2022

Broad racial and ethnic categories don’t cut it for colleges, Common App data suggests

Federal racial and ethnic categories obscure key details for college admissions and student support, analysis shows. 

By Natalie Schwartz • Oct. 17, 2022

77% of adults think it would be hard to pay for college, according to survey

Community colleges were viewed as the most affordable higher education option, ahead of vocational and certificate programs, Morning Consult finds.

By Rick Seltzer • Oct. 12, 2022

4 more insights from a mom and a marketer

The executive director of communications and marketing at Central College, in Iowa, shares more of what she learned from her child’s college search.

By Denise Lamphier • Oct. 10, 2022

Federal data change means colleges can’t count unfinished applications in admit rates

New IPEDS reporting policies could prompt some institutions to examine the barriers for students to finish applying.

By Jeremy Bauer-Wolf • Oct. 5, 2022

California governor signs bill largely banning community college remedial classes

The legislation builds on a 2017 law significantly limiting when two-year institutions can funnel students into the noncredit-bearing courses.

By Jeremy Bauer-Wolf • Oct. 3, 2022

5 college recruiting lessons from a mom and a marketer

The executive director of communications and marketing at Central College, in Iowa, shares what she learned from her own child’s college search.

By Denise Lamphier • Oct. 3, 2022

More adults, low-income students enroll when community colleges offer bachelor’s degrees, study suggests

New research suggests four-year degrees at community colleges can help reach certain disadvantaged student populations.

By Natalie Schwartz • Sept. 30, 2022

William & Mary will cover tuition and fees for in-state Pell students, aims to boost their numbers

The public institution in Virginia hopes to raise its share of in-state Pell undergraduates from 17% to 20%.

By Rick Seltzer • Sept. 29, 2022

Why aren’t people going to college?

Many who didn’t enroll or finish degrees say college is too expensive — but they also cite stress and career uncertainty, new research finds.

By Rick Seltzer • Sept. 28, 2022

UCLA buys former Marymount California campuses for $80M

The largest land purchase in UCLA history could boost enrollment and housing capacity. It comes after Marymount California closed earlier this year.

By Natalie Schwartz • Sept. 27, 2022

Here’s what happened when 3 colleges, including the University of Pennsylvania, went test optional

Over 1,800 four-year institutions are not requiring SAT and ACT for fall 2023, according to data presented at an admissions conference.

By Jeremy Bauer-Wolf • Sept. 27, 2022

Vermont system plans tuition reset for 3 merging colleges

In-state tuition at the newly formed Vermont State University will fall about 15% on average to $9,999 per year for undergraduates.

By Rick Seltzer • Sept. 26, 2022

Fairfield University plans to open nearby 2-year branch campus next fall

The Jesuit institution in Connecticut is working with the Diocese of Bridgeport to start a two-year campus in a former school.

By Rick Seltzer • Sept. 23, 2022